
Boosting sales and reducing waste of cut flowers with A.P.H Svenska AB
In 2019 OptiCept installed OptiBoost for cut flowers in their facilities in Malmö, Sweden.
After some months of trials, amazing results were achieved
In September, OptiCept will launch independent sustainability testing in the UK in preparation for launch with MM Flowers.
In June 2020, OptiCept signed an evaluation agreement with MM Flowers. The corona situation has created delays, but the next step will be taken in September.
Treatments will be performed on site at MM Flowers in Huntingdon and these will be evaluated by the independent organization Apex in order to obtain an official report that can be used worldwide.
The tests will last for 12 weeks and the goal is that the results will, among other things, open the doors to the large English grocery market with players such as. Marks & Spencer and Tesco.
OptiCept will in early September install a OptiBoost Freja machine at MM Flowers in Huntingdon north of London and the tests will be done on MM Flowers roses from Kenya.
“It is very satisfying that we finally take the next step with MM Flowers. A year later than planned, but we can not influence the Corona situation. We expect the report from Apex to speed up the launch. ”
says Ulf Hagman, Chairman of the Board of OptiCept Technologies.
In 2019 OptiCept installed OptiBoost for cut flowers in their facilities in Malmö, Sweden.
After some months of trials, amazing results were achieved
OptiBoost has entered into a partnership with One Flora Group in the Netherlands. In 2023, commercial tests are going to be done with OptiBoost for the treatment of cut flowers for the company’s end customers. In addition, OptiBoost will open a test center with a vase life room adjacent to One Flora Group’s facilities in Aalsmeer.
OptiBoost enrich the cut flower and support its optimal performance leading to higher sales and reduced waste in retail.
OptiCept delivers innovative solutions for Food & Plant Industries to improve quality, performance & reduce waste.
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