How long is a fresh juice really fresh?

The modern consumer demands not only a juice produced with sustainability in mind but also a healthy and fresh product. The juice producer that offers valuable juice with a high quality is the one that is the winner in the long run.

“There is no point in having a shelf life longer than 3 weeks if you want to offer a high-quality juice. The juice producer that offers valuable juice with a high quality is the one that is the winner in the long run.”

How to keep good quality - with juiceCEPT®

Time is the enemy…
 
Regardless of what method used to preserve nutrients in a juice, degradation of vitamin C will happen over time. After 3 weeks the concentration of C-vitamins falls to 50% in different juices. So there is really no point in having a shelf-life longer than 3 weeks if you’re looking to offer a high-quality juice.
 
…Heat even more so.
 
Vitamin C breaks down (denatures) with increased temperature. The negative effect of heat increases significantly at 40°C and even more at a temperature above 76°C.
 
Treatment of juice with CEPT® technology keeps the temperature below 40°C and still achieves food safety, keeping the nutrient content, the natural freshness & shelf-life of 21 days.
 

The juiceCEPT® technology

The technology has proven very effective for the treatment of juices. Treatment of juice with CEPT® technology keeps the temperature below 40°C, achieves food safety, and keeps the natural product fresh.

HPP and CEPT® are two technologies used to prolong the shelf life of the juice. HPP stands for “High-Pressure Processing”. The shelf-life of the product in question is being prolonged by putting high pressure on the sealed product.

CEPT® stands for “Closed Environment Pulsating Electrical Fields Treatment” and is based on short-term high voltage pulses. Hereby the shelf-life of the product is also prolonged – However not through affecting the sealed product, but through modifying the basic product in an earlier stage. 

HPP treatment can prolong the shelf life of juices significantly. However, regardless of what method is used to preserve nutrients in a juice, degradation of vitamin C will happen over time. After 3 weeks the concentration of C-vitamins falls to 50% in different juices.

The juice producer that offers valuable juice with high quality is the one that is the winner in the long run.

CEPT® benefits and OptiCEPT technology

Global distribution often means challenges when it comes to shelf-life. Extending shelf-life often means pasteurizationgiving the juice a longer life span but also destroying much of its rich content. The antioxidants and vitamins are degraded during processing and pasteurization. Treating juice with juiceCEPT® shows outstanding results. CEPT® is a patented technology developed by the Swedish company OptiCept Technologies. CEPT® stands for Closed Environment Pulsed Electric Field Treatment. It is a method developed to process biomass such as food and other products. CEPT® is a sustainable and eco-friendly method since it reduces organic waste, extends shelf-life and enhances and preserves the quality of the product in question. The technology has proven very effective for the treatment of juices. The juiceCEPT® deploys a technology for juice production that improves the yield and the quality of an extracted juice from fruits, berries and vegetables. The treatment is continuous and easy to retrofit into existing juices’ extraction lines. 

juiceCEPT®

How the juiceCEPT® technology works

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